Live Streaming Tips for Hong Kong Musicians

As more and more bands and musicians dip their toes into live streaming, I decided to compile five handy performance tips. On the technical side, my only tip would be – it’s best to test your live stream works well and SOUNDS great and that YOU and/or YOUR band looks great BEFORE you stream. Test on phones, computers, browsers etc. that everything is working BEFORE each event. Don’t don’t DON’T start your event with “I don’t know if you can see or hear me….”

  1. Act like you would for a real gig.
    This means having a poster promoting the event ahead of time and promoting the same way you would for a physical gig (facebook event, press release, promotional images, videos etc.). This also includes thinking about the background when you perform, what lighting to use, what camera angle makes you look your best and of course, what are you wearing for the gig.
  2. Be ON time and start performing (not talking) at the start time.
    It makes people turn up on time for your future live streams.
    (You can start the live stream a few minutes before your intended start – this helps the audience to know they are in the right place)
  3. Keep the focus on the songs and your performance.
    Of course, it’s great to interact with your audience too. Play a few songs, and then pause to have a casual chat with the audience for a few minutes as you read through the comments to shout people out and answer questions. People love to feel heard and connected. Another option is, if you have a band helper, they can help to gather comments and requests for your band during the gig.
  4. If possible, give your live stream a hook.
    Are you going to play a new song? Will you have a special guest? Do you have anything to giveaway to the audience? Can you make up a song on the spot, by asking the audience to give you a subject/theme?
    Think out of the box to make it extra fun for your audience.
  5. At the end of your live stream, ask the audience to “Like our facebook page” or “Come back on June 13th for another live show”. This gives them something to do after enjoying your performance. If you would like to earn some money, you can even suggest they buy something from your store or bandcamp.

It’s definitely worthwhile honing your live streaming skills as this is another avenue for your fans to watch your performance in the future, even when live music events resume back to normal (or whatever becomes normal.)



REMEMBER: This may be someone’s first time to see you perform and hear your songs, so make it great!

How to support Hong Kong musicians & songwriters?

All through March 2020, I was writing and rewriting this blog post daily. Then after each day, I would revise what I wrote and update or even change my point of view. Like almost everyone I know, I was overwhelmed with Coronavirus this, Covid-19 that. I also spent almost every day, second guessing if we could go ahead with events or not and then debating postponing them and then actually postponing them. It will not surprise me, if I have to postpone more postponed events soon…

I got told by a friend, that The Hong Kong Arts Development Council received some funding, from HK Government’s Anti-epidemic Fund, to share with the arts & creative sector. Sector D is for Individual arts practitioners who can apply for HK$7500 for work cancelled due to the epidemic. HKADC require you to have been using a “legitimate art venue” which does include the Fringe Club so this maybe helpful to some musicians. Each individual may receive a maximum of HK$7,500.
The only fund which The Underground might be able to apply for is Sector C which is entitled ” Arts projects not funded by HKADC ” which gives you HK$15,000 per event. It seems to have some unfair requirements though; you have to have been hired or collaborated on a Government related event at a Government (or HKADC-approved) venue in the past two years…

I then went looking for other possible avenues of support within Hong Kong.

First thought was C.A.S.H. (stands for Composers, Authors Society of Hong Kong – a perfect acronym for Hong Kong) where I’m a registered member. C.A.S.H. collect royalties on behalf of their members – registered songwriter and composers – from radio, TV, events and venues all over Hong Kong. They are affiliated with overseas societies such as PRS in the UK and ASCAP in the US. Sadly, C.A.S.H. don’t seem to be doing anything for songwriters or composers in Hong Kong despite having a large membership and er wads of cash. They ARE nobly cancelling their Annual Dinner (which takes place in November each year!) but no word on what they will do with the funds, that they normally use for the Annual Dinner. In comparison, PRS have a specific Covid-19 fund to financially assist UK songwriters and ASCAP have a bunch of resources and help guides for funds, for musicians and songwriters in the States. Although I just heard that ASCAP are delaying paying royalties too due to the virus…

The Hong Kong Musicians Union Group sent out a facebook post asking musicians who are facing challenges in their employment to contact them. This group seems mostly useful for Hong Kong musicians who are Filipino.

Music producer Adrian Chow has a survey for practitioners in music & entertainment in HK as he is working on collecting information to try and collect some funding for all those practitioners who cannot claim from HKADC. His survey expires on 9th April, so hurry over and complete the form now.

There is a Hong Kong Musician alliance organisation but they honestly seem to be an alliance of mostly older musicians and their focus is on hosting charity events, collecting money for charities; with no evidence of the alliance actually doing anything in support of financially-challenged musicians.

Jerry Sun has setup a HK Musicians INCOME Support Group which aims at using youtube to generate some additional income. Worth checking out as many local musicians are posting their youtube channels and you are encouraged to share their channels too.

In Singapore, six strangers across various industries heeded a call to action, volunteering their own diverse skill sets and time to launch ilostmygig.sg, a website dedicated to tracking the impact of the COVID-19 in the creative and cultural industry. So far 2400 people have shared their stories (with over 27 million Singapore dollars in lost income!) I especially like the “I want to help” page.

As The Underground, I have been asking Hong Kong musicians & bands to send me their upcoming live-stream performances, so that we can help to promote them. I am really really excited to see, how creative musicians can get, from inside their homes! I’ve heard some live music venues will be testing out live streaming (without an audience) so that is more to look forward to.

For me, I have to stop wondering, if I will ever be able to go to gigs and mosh again. I’m sure I will be! And I hope that day comes sooner rather than later. In the meantime, I will keep on creating and promoting live music events, as well as working on Mellow Yellow Music Festival, my outdoor festival, which I hope will be able to proceed on 12th September 2020.

Top 10 things NOT to do at a gig

Today I published an article on The Underground website called (Top 10 things NOT to do when you are playing a showcase/gig). 

As a promoter, I’ve curated 119 Shazza Music showcases, 250 Underground shows, hosted various Battles and Competitions and I’ve also MC at other people’s live music events since year 2000; which means I’ve seen and introduced bands over 2000 times in my life! 

Sometimes it’s difficult to feel excited about a band, if they do one or more of these things on my list. 

Of course, my top 10 list is totally based on my opinion and is HongKong-centric, however it might be useful to bands/musicians in other countries.  It was fun compiling the list and I hope to do more lists in the future!  

Yellow

Early last year, someone in the Hong Kong music scene contacted me to work on a new festival concept with them – their concept is a cool idea and has huge potential to be successful. Unfortunately, I then had to postpone working with them as Mellow Yellow Music Festival was taking up all my time and I didn’t think it was fair to commit to helping and then doing nothing!

Today, I decided to get back in touch, by sharing the summary footage from the Mellow Yellow festival and suggested we could start to work on their festival and use the same location. I immediately got a reply saying “No, I’m not watching. I’m not interested in any colour related to Hong Kong” and then further comments of how it is all ‘sensitive‘ and ‘not the right timing‘.

This of course annoyed me a lot. First it showed they didn’t read a word I wrote, just saw the word “Yellow” and reacted. I wasn’t asking them to be involved in my festival in any way 🙂 🙂 Secondly I don’t personally politicise the colours blue or yellow. What a conundrum it would be for me, if I did! The Underground official colours are yellow and black and I’m well-known for having blue hair!!

I am intrigued to see if the Mellow Yellow sponsors and partners from 2019 will have the same reaction to the word yellow, as I’m very much hoping to host the second edition this year. Watch this space.

Starting 2020 with a blog!

At the start of 2019, I made a resolution to not buy any plastic bottles of drink. I failed 5 times. I was thirsty a lot more than 5 times 🙂 Now it’s a habit of mine, to carry a reusable water bottle in my bag. Mission accomplished.

For 2020, I’m starting a blog.
I’ve always wanted to write about things that interest me or annoy me. Sometimes I want to share information that isn’t just a random twitter or facebook post. Let’s see how I do with this year’s resolution. Happy New Year!