Live Streaming Tips for Hong Kong Musicians

As more and more bands and musicians dip their toes into live streaming, I decided to compile five handy performance tips. On the technical side, my only tip would be – it’s best to test your live stream works well and SOUNDS great and that YOU and/or YOUR band looks great BEFORE you stream. Test on phones, computers, browsers etc. that everything is working BEFORE each event. Don’t don’t DON’T start your event with “I don’t know if you can see or hear me….”

  1. Act like you would for a real gig.
    This means having a poster promoting the event ahead of time and promoting the same way you would for a physical gig (facebook event, press release, promotional images, videos etc.). This also includes thinking about the background when you perform, what lighting to use, what camera angle makes you look your best and of course, what are you wearing for the gig.
  2. Be ON time and start performing (not talking) at the start time.
    It makes people turn up on time for your future live streams.
    (You can start the live stream a few minutes before your intended start – this helps the audience to know they are in the right place)
  3. Keep the focus on the songs and your performance.
    Of course, it’s great to interact with your audience too. Play a few songs, and then pause to have a casual chat with the audience for a few minutes as you read through the comments to shout people out and answer questions. People love to feel heard and connected. Another option is, if you have a band helper, they can help to gather comments and requests for your band during the gig.
  4. If possible, give your live stream a hook.
    Are you going to play a new song? Will you have a special guest? Do you have anything to giveaway to the audience? Can you make up a song on the spot, by asking the audience to give you a subject/theme?
    Think out of the box to make it extra fun for your audience.
  5. At the end of your live stream, ask the audience to “Like our facebook page” or “Come back on June 13th for another live show”. This gives them something to do after enjoying your performance. If you would like to earn some money, you can even suggest they buy something from your store or bandcamp.

It’s definitely worthwhile honing your live streaming skills as this is another avenue for your fans to watch your performance in the future, even when live music events resume back to normal (or whatever becomes normal.)



REMEMBER: This may be someone’s first time to see you perform and hear your songs, so make it great!

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